Ikea BROR review
I’m a first-time Ikea customer. This experience has been exasperating.
I ordered an Ikea ALEX desk, which arrived in good condition. I can’t say the same about the BROR system. Ikea markets BROR as being suitable for living rooms and garages. The reality is that Ikea’s quality control on the BROR pieces is so bad that the system can only be considered appropriate in industrial settings. Even then, I’m at a loss as to why a product sold as new can have so many defects. You’ll notice that the BROR cabinet depicted on its web site is in mint condition, without a scratch, scuff, dent, or chip anywhere.
So far I’ve put together two sets of BROR posts and three BROR shelves. The posts and three shelves arrived in good condition. The fourth BROR shelf arrived with two bent pieces.
The BROR cabinet has turned into a fiasco. At $99 a pop, I’d expect them to arrive in new condition. Nope. Here are pieces from the first cabinet box I opened. (I haven’t unpacked the other two cabinets I purchased. I don’t have room in my apartment for all the defective pieces.)
I was glad that IKEA quickly shipped me a replacement cabinet. Unfortunately almost every piece in the replacement was also damaged.
Aside from the abysmal quality control, here’s what else is going wrong with your customer service:
1. “We are experiencing higher than normal contact volumes and unable to take your call at this time.” Ad infinitum. I tweeted yesterday and sent customer service an email this morning. When a company can’t address customer service issues in a reasonable timeframe, then it’s time to staff up.
2. It’s been three days since the replacement BROR cabinet was ordered, and you still haven’t emailed me a FedEx shipping label to return the first cabinet. I hope that you can appreciate that I have defective BROR pieces all over my apartment. Unpacking the remaining two BROR cabinets is not a practical option at this time.
I hope to update this post so that there’s a happy ending. Ikea, please put yourself in my shoes and address this in a customer-centric way. Your policies aren’t helping me.
Update 6/12/19: On 6/10/19, I spoke with a very helpful supervisor who processed a second exchange of the BROR cabinet. Today I received an email stating that Ikea tried to call me and would “like to proceed with a resolution.” I use Google Voice, and it shows no record of a call attempt from Ikea. I had to dial 13 times to reach Ikea customer support. Another helpful employee explained that Ikea canceled the order for the third cabinet because it wants me to examine the other two unopened BROR cabinet boxes and pick up all the damaged items at once. As I’ve explained several times to Ikea representatives, I cannot examine all the parts because I simply don’t have room in my apartment. The two unopened cabinet boxes contain 18 large pieces of steel. The Ikea back office thought that saving on their shipping expenses was more important than pleasing me, after I’ve spent hours of my time on this fiasco. The representative placed the order once again, along with an order for a replacement shelf. The original BROR cabinet is being picked up by FedEx tomorrow. I am supposed to receive a shipping label for the damaged replacement cabinet within 72 hours.
Update 6/16/19: I received a replacement BROR cabinet and shelf on 6/14/19. The shelf arrived with two of its brackets floating around in the package. None of the shelf pieces were damaged though. I opened the BROR cabinet box today to find damaged pieces. One of the doors had its magnet ripped off, along with a dent. The bottom panel is scratched and dented. I did not examine the rest of the pieces, since we’re not off to a good start. I will call Ikea tomorrow.
Update 6/17/19: A helpful Ikea representative processed the return of my entire BROR purchase. The order will be picked up at my apartment. Incidentally, I looked at another piece in the second replacement BROR cabinet, one of the sides. I stopped taking pieces out of the box at the point where three out of four pieces were damaged.